Stake is committed to enhancing Formula 1 weekends by supporting Alfa Romeo F1 Team Stake, through creating new experiences throughout the F1 calendar. Stake's collaboration with Alfa Romeo F1 Team will only prove to grow a higher audience in the digital arena. With a 24-race calendar across 22 countries, Stake and Sauber are already looking at ways to activate across territories with targeted campaigns - such as a special livery in one of the key markets and a street demo around another race weekend.